Welcome to FutureprooF

What makes Futureproof different?

Over two decades in the SEO industry means we offer unrivalled SEO expertise. We combine our skills with the latest AI technology to ensure the most efficient SEO campaigns. We are agile, fast to adapt and can work with global talent, ensuring our clients receive the best possible SEO service.

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The IT sector is growing, topping £1bn in 2024

Revenue in the IT Services market reached £1,108.00bn in 2024. IT Outsourcing dominates the market, with a projected market volume of £422.06bn in 2024.

Revenue is expected to grow at an annual rate (CAGR 2024-2029) of 5.76%, resulting in a market volume of approximately £1,466.00bn by 2029.

Source: Statista

Customer marketing strategies are gaining ground

A survey by Statista suggests that B2B companies in the UK are shifting focus towards nurturing existing customers. This is likely because retaining customers is more cost-effective than acquiring new ones. 38% stated increased spending on customer marketing, with product marketing ranked second with 35%.

Source: Statista

Demand for cybersecurity is growing

According to a study by PwC, 77% of businesses expect their cyber budget to increase in 2025. Only 2% say their company has implemented cyber resilience across their organisation. Cyber risks are top-of-mind and 66% of tech leaders rank cyber as their top risk for mitigation in 2024, compared to 48% of business leaders.

Source: PwC

Information security has constant growth

Due to an increase in LLMs and AI, information security is growing. End-user spending for the information security and risk management market will grow to $185 billion in current USD in 2023, with a constant currency growth of 13.4%. The market will reach $287 billion in 2027, with a CAGR of 11.0% from 2022 to 2027 in constant currency.

Source: Gartner

Shared cloud infrastructure leads the way

Spending on compute and storage infrastructure products for cloud deployments, including dedicated and shared IT environments, increased 18.5% year over year in the fourth quarter of 2023 (4Q23) to $31.8 billion. This category continues to capture the largest share of spending compared to dedicated deployments and non-cloud spending.

Source: IDC

FAQs

Common Queries from IT and Tech Companies

Digital marketing strategies such as SEO and PPC can significantly improve your online visibility, making it easier for potential clients to find your services.

SEO helps increase the visibility of your website in search engine results, driving organic traffic and establishing your brand as a trustworthy source.

PPC advertising involves paying for ad placements on search engines and other platforms, targeting specific keywords and demographics to reach the right audience.

Yes, effective social media management can enhance brand awareness, engage with your audience, and drive traffic to your website.

Key metrics include website traffic, conversion rates, click-through rates, and return on investment (ROI) from marketing campaigns.

Regular updates are essential to adapt to market changes and emerging trends. A quarterly review is often beneficial.

Absolutely, content marketing is crucial for providing value to your audience, building authority, and improving SEO.

We offer tailored strategies in SEO, PPC, and social media management to ensure your tech company stays competitive and reaches its growth objectives.

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SEO for the tech sector